Blogging from the Highlands of Scotland
'From fanaticism to barbarism is only one step' - Diderot

Tuesday 5 June 2007

The shambles that is the Olympic Logo

Frankly I am amazed! How did the UK Olympic organising committee neglect to do what, it seems, every advertiser that uses moving images for broadcast has to do?! These jokers have apparently actually contravened OFCOM guidelines in releasing it for broadcast without doing elementary safety checks! Let's hope they have better professional expertise available for the design and construction of all the facilities in a timely and safe manner!

So. One day after the official launch of the ugly logo, a segment of the official brand video has to be cut out. You really couldn't make it up!

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