Anyone who uses Google Reader on a PC/laptop/netbook or on a smartphone to follow blogs and [news] websites of interest cannot fail to be aware that Google plans to close the service down at the end of this month. They (Google) say few[er] people now use RSS feed readers and that anyway in the age of mobile devices and in particular the emergence and explosive growth of 'social media' they are no longer so useful.
Whilst I may find their reasoning curious and 'wrong', it is obviously a commercial decision and as they provided the service for free, no doubt they have calculated carefully the costs/benefits of keeping it going as opposed to closing it down.
I started using an RSS feed reader many years before Google Reader was launched. I used Bloglines and the website is at bloglines.com and even after the launch of Google Reader much preferred Bloglines - the interface seemed 'cleaner' somehow. However, nothing remains static and Bloglines was taken over by Merchant Circle who, although they have fortunately maintained the service its look and feel changed somewhat. So like millions of others I gradually came to rely on Google Reader more and more and once I had adjusted the 'dashboard' to suit me better almost ceased using Bloglines on a regular basis and stopped maintaining my feed subscriptions there, so they have tended to become a bit out of date. An advantage of Google Reader is that in recent times, after I started using a smartphone, I could 'sync' my feeds on an app there using the mobile version of Google Reader, but as this is also going to close have converted this to an app called 'gReader' which the developers say will continue even after Google Reader closes.
However, I took the opportunity ahead of Google Reader closing to export my current feeds there back to Bloglines to update it. Similarly, on my smartphone I downloaded the Feedly app and it 'synced' automatically all my Google Reader feeds and I must say I find the Feedly platform a very attractive one, so much so that I have now installed it on my laptops (the website link is http://www.feedly.com) as well and everything seems to 'sync' very smoothly between my smartphone and laptop, just in the same seamless way that Google Reader does at present.
In summary I have more or less prepared for the day when Google Reader ceases to exist and think that whilst I will mainly be using Feedly for its ease of use and synchronisation between mobile and laptop platforms, I will keep my Bloglines subscriptions going, too, if only as back-up.